Telemarketing

Course Overview

Virtually everybody in sales today sells over the phone at least part of the time. Perhaps it is time for you to evaluate how you use the telephone and where it fits into your sales and marketing mix. This course will show you how the telephone can supplement, enhance, and sometimes replace other means of marketing and selling, and how this personal approach can dramatically increase your sales success. The course will teach you on how to hone your communication skills, your ability to persuade, and techniques to personalize each sales call.

Learning Objectives

After completing this course, you will be able to:

  • Build trust and respect with customers and colleagues.
  • Warm up your sales approach to improve success with cold calling.
  • Identify ways to make a positive impression.
  • Identify negotiation strategies that will make you a stronger seller.
  • Create a script to maximize your efficiency on the phone.
  • Learn what to say and what to ask to create interest, handle objections, and close the sale.

Module 1: Course Overview

Module 2: Pre-Assignment Review

Module 3: Verbal Communication

Being Yourself and Sounding Your Best

A Service Image

Module 4: To Serve and Delight

What You Say and What it Means

Planning the Ideal Answer

Module 5: Exceptional Things about Telephone Sales

Module 6: Building Trust

Module 7: It’s More Than Just a Phase

Phases of Negotiation

Types of Negotiation

Module 8: Communication Essentials

Active Listening Skills

Ten Ingredients for Good Communication

Asking Good Questions

Module 9: Developing Your Script

The Basic Script

Sample Script

Making the Script Yours

Module 10: Pre-Call Planning

Module 11: Phone Tag and Call Backs

Module 12: Following Up

Module 13: Closing the Sale

Module 14: Personal Action Plan

Price: $185

This Course includes:

   Text-based content

   2 Weeks